Business Proposal Template for Business Funding in Nigeria

Looking to access funding for your business and have the need to send a business proposal?

A business proposal is the first step to selling an idea or concept in order to raise business funding.

Institutional funds, government, and investors always require a business proposal to ascertain the feasibility of the business idea or project that needs funding.

Hence, a business in need of funding must present the business proposal in a way that highlights all the strong points of the project and the impact of its solution.

A business proposal can either be solicited or unsolicited. A solicited proposal is often requested by government bodies through a Request for Proposal (RFP) while an unsolicited proposal is sent to an institution or investor after a first contact.

A solicited proposal would usually have a guided structure designed by the requested body, most times via a questionnaire or a website form.

An unsolicited proposal wouldn't be guided and have no structure, so it's up to the business owner to use a template that is able to help them convey their idea properly.

If you are looking to send an unsolicited business proposal with the aim of getting funding for your business in Nigeria, here is a template you can use.

Title Page

The title page is an overview of the business proposal, as it gives an idea of the source, recipient, and purpose of the proposal.

The title page of a business proposal usually has the following details:

Name
Company Name
Name of client
Purpose
Date

Executive Summary

The executive summary of a business proposal introduces the sender, the purpose of the document and summarizes the most important parts of the content.

This is usually the first page of the business proposal and needs to be concise and straight to the point.

Needs Statement

A Needs Statement or Statement of Needs highlights a particular need, backed by research or data, and buttresses the environmental, physical, or social impact that might arise if that need isn't met.

The Needs Statement must clearly outline the need to urgently fulfill that need in order to douse the opposing problems that persist due to that need.

A Needs Statement might have an assessment subsection which assesses specific areas of impact in order to ascertain how resources are channelled to fulfill needs.

Areas of assessment include:

Social assessment
Behavioral assessment
Environmental assessment
Educational assessment
Administrative assessment

Goals & Objectives

In this section, the project must state its goals and highlight the objectives it aims to fulfill with the requested funding.

Objectives have to be clear, and most times, have timelines which are indicated in the next section.

Solution / Intervention Plan

This section involves a holistic documentation of the proposed solution or intervention plan to meet the stated needs.

This documentation includes the program design, implementation team, specific timelines, target demographic, and research or data to back the efficacy of the proposed solution.