10 Reasons Why I Decided to Start a Blog in 2024

To be honest, there are only a handful of reasons why anyone should be starting a blog in 2024.

Not only is it a complex process, but it's also now confusing with the recent search engine fluctuations we've witnessed in the last few months.

It's far easier to just post on social media and gather followers that enjoy your content, then grow from there. Or just launch a freelance writing career if your goal is to make money online.

So, why did I decide to start my own blog against all odds, even when most people don't think it makes any sense?

Well, I have my personal reasons and I'm going to share them in this post.

Let's have a look.

My Idea of Social Media

Most people close to me do wonder why I'm not too active on social media. Like, I'm hardly with my phone chatting and liking contents like many other people do.

Well, that's because I have a different idea of what social media should be.

The current setting of most social media sites today is just too noisy, cluttered, and time wasting, so much that I believe that I could do better outside of that setting.

And that's one of the reasons why I started a blog.

To have my own space where I could focus on sharing my ideas, without the noise and unnecessary distractions.

Sharing my Ideas

Another reason why I decided to start a blog is to share my ideas.

I love to write and share my ideas, and I desire a platform that helps me do just that and nothing else.

Yes, I could share my ideas on social media and get people to interact with me, but I want my ideas to stay authentic and not be influenced by the crowd.

So, having a standalone blog does it for me.

Passive Income

There's the possibility of creating passive income out of a blog.

I could grow the blog so much that advertisers would start paying me to advertise their products and services, and that could translate to a significant passive income.

I could do the same on social media too, but that is another kettle of fish. With social media, it's not just as straightforward as with blogging.

Moreover, the kind of content I love to create is more suited to a blog than the social media frenzy kind of content.

Launch a Product

I could leverage my blog to launch a product or service that my audience is willing to pay for.

There are just too many options for products that could be sold on a blog.

Some of them include:

eBooks
Newsletter
Subscriptions
Affiliate Products
One-on-one consulting
Events

Those are just a few ideas I could come up with.

But the idea is that a blog could act as a business platform to do other related businesses if you're smart enough to figure it out.

Become a Niche Authority

Becoming a thought leader in a particular niche is one ambition I've always nurtured. I want to be able to influence people and things through my ideas, and I believe having a blog is one step towards achieving that.

After all, at one point, I was influenced to take a step into the digital space by some thought leaders in the digital marketing space, some of which I still look up to.

So, why not also create a platform that could influence the next generation in my chosen niche?

Also, I could create a digital brand with a blog, a strong brand that other brands would be willing to leverage in order to grow their own brands.

And that brings me to the next point.

Network with Others

A blog could help me network with other creators in the digital space.

I know that social media does social networking better, but when it comes to having a network of people with niche authority, a blog is the ideal platform.

Just in the first month of creating this blog, I've received messages from a few brands and authority figures, and I've brokered a few deals as well.

A social media page wouldn't have afforded me that.

Digital Asset Potential

A blog with content and traffic is recognized as a veritable digital asset these days.

So, if I take my time to build a blog with content and gather enough traffic, I could own a digital asset.

This is quite different from a social media page, where you do not have total control over the asset, and your page could be taken down at the whim of the social network site.

With a blog, you have total control over your assets, and can move your blog to whatever platform you wish.

For example, my previous host abruptly disconnected my site on the day I was to renew my hosting plan. I decided to move my blog to another local hosting company, but when I couldn't find a competent one in Nigeria, I decided to move to the blogger platform.

In all these, my digital assets were in my control, and I still have them intact.

Serves as a Portfolio

I remember when I got a high-paying freelance job just by showing my blog as my portfolio.

The client took a look at my blog articles, and hired me straight away.

I've also had clients who came to my blog, liked a particular feature, and wanted me to implement the same for their sites. And they paid good money.

This is proof that a blog could serve as a portfolio of sorts, and bring more business for you to make money.

Help Others

A blog helps me to share ideas on topics or in areas where people really need help.

I could help users know more about a product or help them with ideas to improve their business. I could also expose new opportunities for them to make money.

I could do the same on social media, but not with the same level of authority that a blog affords me.

Become a Better Writer

I don't think I'm at the best level I can be in terms of writing.

That is why I try to read and write on a daily basis. By doing this, I could improve my skills and become a better writer.

With a blog, I have a dedicated space to focus on writing without distractions. I could just sit and write a 2000-word article, without the pop-ups and news notifications.

This means that I could write more and improve my writing skills faster than I would have with social media.

So, a blog makes absolute sense for my personal goals.

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